Course Content
Course Introductions
0/4
Lesson Overview
AAST Entrepreneurship Center Introduction
02:39
NBE Introduction
00:59
The Role of the Bank in supporting SMEs
12:03
Lesson 1: The 101s of Entrepreneurship and Innovation
0/14
Lesson Overview
Entrepreneurship Definition
04:23
Quiz for Entrepreneurship Definition
Entrepreneur Characteristics
05:08
Quiz for Entrepreneur Characteristics
Innovation vs. Entrepreneurship
05:41
Quiz for Innovation vs Entrepreneurship
Entrepreneur vs. Businessman vs. Investor
06:13
Quiz for Entrepreneur vs Businessman vs Investor
Startup vs. SME vs. Corporate
05:43
Quiz for Startup vs SME vs Coporation
Startup Process
07:52
Quiz for Startup Process
Lesson 1 Evaluation
Lesson 2: Understanding the Egyptian Entrepreneurial Ecosystem
0/6
Lesson Overview
Introduction to Entrepreneurship Ecosystem
02:52
Quiz for Introduction to Entrepreneurship Ecosystem
Entrepreneurship Ecosystem Explained
09:37
Quiz for Entrepreneurship Ecosystem Explained
Lesson 2 Evaluation
Lesson 3: Idea generation methods and techniques
0/9
Lesson Overview
Startup Idea Criteria
06:18
Idea Generation (Part 1)
03:52
Idea Generation (Part 2)
03:00
Quiz for Idea Generation Process
Feasibility Analysis and Ideas Screening
11:08
Quiz for Feasibility Analysis and Ideas Screening
Lesson 3 (session 1-3 ) Evaluation
Lesson 3 (session 4) Evaluation
Lesson 4: The Lean Startup Methodology
0/10
Lesson Overview
Lean Startup Explained
02:38
Lean Startup Process and Examples
08:49
Quiz for Lean Startup Process and Examples
MVP (Minimum Viable Product) Explained
03:29
MVP Process
05:28
Quiz for MVP Process
MVP vs. Solution Demo
02:13
Quiz for MVP vs Solution Demo
Lesson 4 Evaluation
Lesson 5: The Value Proposition
0/11
Lesson Overview
Introduction Value Proposition Development
08:19
Deep Dive in Value Proposition Development
11:17
Quiz for Deep Dive in Value Proposition Development
Value Proposition Canvas Introduction
02:46
User-oriented Value Proposition Map
06:26
Quiz for User-oriented Value Proposition Map
Product-oriented Value Proposition Map
06:26
Quiz for Product-oriented Value Proposition Map
Lesson 5 Evaluation (sessions 1-2)
Lesson 5 Evaluation (sessions 3-5)
Lesson 6: Innovative Business Model Generation
0/27
Lesson Overview
Introduction to Business Model Canvas
03:19
Quiz for Introduction to Business Model Canvas
Business Model Canvas Overview
02:28
Quiz for Business Model Canvas Overview
#1 Customer Segments
05:14
Quiz for Customer Segments
#2 Value Proposition
05:39
Quiz for Value Proposition
#3 Channels
03:13
Quiz for Channels
#4 Customer Relationships
03:26
Quiz for Customer Relationships
#5 Revenue Streams
06:24
Quiz for Revenue Streams
BMC Right Hand Side Wrap-up
03:04
#6 Key Resources
02:49
Quiz for Key Resources
#7 Key Activities
02:24
Quiz for Key Activities
#8 Key Partners
02:34
Quiz for Key Partners
#9 Cost Structure
04:39
Quiz for Cost Structure
BMC Conclusion
04:16
Quiz for BMC Conclusion
Lesson 6 Evaluation
Lesson 7: Entrepreneurial Marketing and Finance
0/9
Lesson Overview
Entrepreneurial marketing Vs. Traditional marketing
05:45
Market Analysis
11:41
Marketing Tools for Early Stage Startups
14:04
Quiz for Marketing Tools for Early Stage Startups
Entrepreneurial Finance
11:51
Quiz for Entrepreneurial Finance
Lesson 7 Evaluation (sessions 1-3)
Lesson 7 Evaluation (session 4)
Lesson 8: Successful Startup Pitching
0/8
Lesson Overview
Pitching Concept
03:27
Pitching House
01:46
Preparation Pillar
04:03
Pitching Skills Pillar
05:15
Pitch Deck Pillar
11:10
Quiz for Pitch Deck Pillar
Lesson 8 Evaluation
Congratulations and Next Steps
0/2
Overall Course Evaluation
Steps to get your Certificate
Ideation Training – Egypt Entrepreneurship Rally 2023
Exercise Files
Student Handout_ Marketing for Early Stage Startups.pdf
Size: 769.69 KB
Previous
Next